comments on Testing offer increased ROI of email campaign theme park by 48% http://www.8seconds.net/blog/p/detail/testing-offer-increased-roi-of-email-campaign-theme-park-by-48 Multivariate testing is a proven method to increase ROI. A theme park increased conversion by 48%, testing the header image (promotional offer and picture).

]]> comments on Testing offer increased ROI of email campaign theme park by 48% http://www.8seconds.net/modules/core/layout/images/rss2.gif http://www.8seconds.net/blog/p/detail/testing-offer-increased-roi-of-email-campaign-theme-park-by-48 Tue, 07 Sep 2010 00:48:04 -0400 Tue, 07 Sep 2010 00:48:04 -0400 en