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  • The Science Behind Those Obama Campaign E-Mails

    By Joshua Green on November 29, 2012 One fascination in a presidential race mostly bereft of intrigue was the strange, incessant, and weirdly overfamiliar e-mails that emanated from the Obama campaign. Anyone who shared an address with the campaign soon … Continue reading →


  • Experian and 8Seconds announce partnership

    Experian Marketing Services, a global expert in data, analytics and email marketing, has entered into a sales partnership with 8Seconds, a company specializing in real time creative content optimization. The cooperative agreement relates to the analytical testing of email campaigns … Continue reading →


  • e-Dialog teams up with 8Seconds for Real Time Quantitative Email Creativity Optimization

    18th July 2012 – e-Dialog, a wholly owned subsidiary of GSI Commerce, an eBay Inc. (Nasdaq: EBAY) company, has today announced it will be working with 8Seconds, a company that specialises in real-time multivariate email optimisation. The partnership will see … Continue reading →